The idea of Soul Fire came from the great Covid-19 Lockdown situations.

Many people were struggling to cope, and I found so many of us were becoming incredibly critical and negative towards ourselves.

Suddenly, I had this huge desire to empower those around me, to show them what I personally see in them.

This is when I came up with the idea of Soul Fire Cards as a simple way to do this, which quickly turned into a product that I wanted to share with the world.

The idea of Soul Fire is that your soul is like a fire burning within you - it needs to be fed so that it doesn't go out.